Eight Smart Ways to Tackle a Big Project

By Rob Henning You’ve taken on a super-complex challenge with a basic mission in hand: Devise a strategy for positive and transformational change, and implement as much of it as you can, as fast as you can. You have few resources — no fancy gadgets, no budget, no support team. So how do you survive in this scenario, and more importantly, how do you thrive? Here’s my playbook for making the mission possible and even enjoyable. It's not an exhaustive list by any stretch. You could write a book about each one of these tips — and many have — but it's a place to start, a way to get you unstuck. 1. Keep Perspective Think of yourself as a participant on a season of Survivor. View the journey ahead as a game that can be won through smart alliance-building. Every challenge you encounter will offer you a chance to problem-solve. Recognize and seize each opportunity that comes your way. 2. Take Small Bites Break your mission objective into a set of smaller projects. When one project stalls, put it down and focus on another exercise. Over time you will achieve measurable success. 3. Start Now Recognizing that big projects take time to materialize, start the most complicated parts as soon as possible to make sure you get to the finish line. 4. Build Alliances Leverage the work and efforts of other innovators around you. Collaborate where you can and look for ways to add value to existing initiatives. Many hands make light work. 5. Develop Stakeholder Maps Identify all those who will have influence on your progress — who will support you, and who might be more skeptical. Find ways to work with the skeptics to win their support, or navigate around them. 6. Build Your Persuasion Muscles Be prepared and methodical about how you pitch your ideas to stakeholders. Use the SCARF framework and leverage what we know about neuroscience by appealing to people’s desire for Status, Certainty, Autonomy, Relatedness and Fairness. 7. Invest In Relationships Offer to work on things that people around you care about, even if those tasks are not in your mission plan. Shared goals will build trust and develop solid working relationships. 8. Do Some Homework Find inspiration in the biographies of pioneers you admire. And if that isn’t your cup of tea, try reading these books: Power: Why Some People Have It — And Others Don't; Originals: How Nonconformists Move the World; and Little Bets: How Breakthrough Ideas Emerge from Small Discoveries. They may help you flesh out your game plan. Good luck!   Rob Henning is a FUSE Corps alumni, and currently serves as Assistant Director at the Chief Administrative Office of the City of San Francisco.

Eight Smart Ways to Tackle a Big Project

Addressing Digital Inequality in San Jose

San José Tackles Challenge of Digital Equity OP-ED From: Dolan Beckel - Meeting of the Minds Posted: January 12, 2017 As the Capital of Silicon Valley, San José is the “center of the universe” for innovation and disruptive technologies powered by the Internet economy. The San José metro area is the most connected region in the United States according to the 2015 American Communities Survey. That same year, Bloomberg cited San José as America’s richest city, based on its high median income. San José, however, is very much a tale of two cities with significant inequality for income and connectedness. San José’s income inequality gap is one of the largest in the nation, ranking 22nd out of 19,500 cities in 2015. This gap continues to widen according to a December 2016 report issued by the National Bureau of Economic Research. Despite San José being the Capital of Silicon Valley, more than 12% of our households have no household internet access; in the richest city in the United States, more than 40% of our residents with incomes under $20,000 have no household internet access. This represents 100,000 people, a significant digital divide that cannot be overlooked, and one the City of San José is actively taking steps to reduce. The key driver that influences the digital divide is affordability. Given San José’s income inequality, not only have people become lost in the statistics — they have lost practical opportunities to participate in this intensely connected world for learning, jobs, public and commercial services, and civic engagement. Since President Clinton identified the issue in 1998, the nation has made significant progress to address the digital divide on a national level to reduce long-term implications for social equity and stability. More recently, President Obama pursued many policy initiatives towards the vision of achieving greater digital equity that provides better access and opportunity to digital tools, resources, services, and skills. This progress could reverse, however, both as the income gap widens and as more educational, workforce, health care, and civic engagement opportunities move online. For example, the “homework gap” in San José reveals too many students attempting to do their homework assignments on smart phones while clustering around school buildings after hours looking for signal. And not just students are affected. Seniors, small businesses, entrepreneurs, recent immigrants, the unemployed, the homeless, and other underserved community segments also struggle to for inclusion in today’s digital world, whether they are applying for jobs, signing up for Social Security, or emailing to their families.

Prioritize Innovation and Inclusion

San José has long recognized the need to address the digital equity gap and increase digital inclusion. All of San José’s hub community centers now have free public Wi-Fi and several have dedicated computing facilities where volunteers from nonprofit organizations provide digital literacy training. The San José Public Library is the largest provider of free Internet access in Northern California. The Library also provides comprehensive and relevant digital and information literacy training. These solutions, however, are largely ad hoc or “point” solutions, not “system” solutions. They neither reflect today’s mobile society nor address the primary barriers to greater digital inclusion – affordability and availability of broadband internet and appropriate computing devices in the household. Last year, the San José City Council unanimously adopted a Smart City Vision with the aim of becoming the “most innovative city” in the United States by 2020 – an ambitious goal. The policy promotes the use of innovative technologies to make the community safer, more sustainable, and more digitally inclusive. The Mayor and City Council also approved the creation of the Office of Civic Innovation & Digital Strategy to help advance the goals of the Smart City Vision through strategy formulation, technology demonstration projects, and large-scale technology solution delivery. As a first order of business, the Office of Civic Innovation created a roadmap to guide our ongoing efforts to embrace new technologies, reframe our core and legacy business applications, and promote digital inclusion. The Smart City Vision means we will need to shift mindsets — both in San José and nationally — so that digital inclusion and digital infrastructure moves from an ad hoc “nice to have” concept to something that is essential to our economic and social development driven by community needs and a strategic plan. Achieving these goals will require a robust citywide public and private sector digital infrastructure using or installing assets that can provide internet service, as well as the availability of affordable broadband Internet access. To this end, four of our twenty priority innovation projects in the roadmap will address digital inclusion: create a broadband strategy; create a digital inclusion strategy; and pursue two pilot projects targeting the barriers to digital access and affordability that once proven can be taken to scale.

A Focus on Digital Inclusion and Digital Infrastructure

Tackling digital infrastructure, broadband strategy, and digital inclusion strategy together is critical to optimize our efforts because these issues are tightly linked. The development of a broadband strategy will focus on how we might expand, enhance, and fill gaps in the City’s digital infrastructure, ideally through public-private partnerships since public resources are severely constrained. In parallel development, the City’s digital inclusion strategy will identify how we can leverage existing resources and develop new programs and improvements for underserved community segments to overcome the barriers of access, affordability, and digital literacy. Digital inclusion is most effective when the private sector builds and operates digital infrastructure; we are not proposing that the City enter into competition with the telecom industry. However, the City can intervene strategically when the market fails to meet minimum performance expectations such as affordability, location, bandwidth, throughput, and latency. San José’s digital inclusion strategy addresses all aspects of digital inclusion – access, affordability, and literacy — but iterates by community segments. We will focus first on low-income families with students, as well as seniors over 65 – the two segments most digitally excluded. Since local data is not available, “street surveys” are being conducted by a non-profit research company and Stanford University to identify Internet usage and digital inclusion barriers in low-income neighborhoods. Future iterations will focus on digital inclusion for small businesses, entrepreneurs, and other underserved segments of the community. In early 2017 we will launch “SpeedUp San José,” which will allow residents, visitors, and workers to test out their real-world internet speeds from various providers and provide feedback on pricing and satisfaction. This data will shine a light on private sector market performance at a granular level, and will inform our geographic and segment strategies for digital inclusion and infrastructure.

Partnerships for Access, Affordability, and Adoption

The City of San José is also partnering with the East Side Union High School District to pilot the deployment of free outdoor Wi-Fi for students, their families, and other members of the community. The pilot schools have sufficient devices for students and will provide additional equipment for any households unable to access the Wi-Fi. The students will become the “digital inclusion force” that will provide better access, affordability, literacy, and adoption for households on the wrong side of the digital divide. This partnership was driven by the school district that secured $2.7 million in funding for the design and installation of infrastructure for first three attendance areas through Technology Bond Measure I approved by San José voters in 2014. We are hopeful this model partnership can be replicated by other San José school districts as well as other cities. Also, San José is now partnering with Facebook, which is installing its “Terragraph” technology as a proof-of-concept project in our downtown testing the next generation of millimeter wave length, 60 GHz wireless networks. This could lead to an extended deployment by the company and ultimately enable the City to provide affordable or free broadband service at street level, benefiting thousands of residents, businesses, and visitors both downtown and in underserved neighborhoods. San José, recently designated a “Digital Inclusion Trailblazer” by the National Digital Inclusion Alliance, is well positioned to successfully confront the interconnected challenges of broadband and digital inclusion so that access to top-quality high-speed networks can spur innovation and growth while ensuring these opportunities are available to everyone.   Originally posted on Meeting of the Minds

Addressing Digital Inequality in San Jose